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Ready, Set, CEO™ Podcast with Melissa Froehlich

Jun 26, 2023

Collaborations are gaining in popularity lately and it’s easy to get caught in the trap of doing them just to do them. But what you need to keep in mind is whether or not collaborations make sense for you and your business as a marketing strategy.

In today’s episode, I’m sharing what collaborations are, why they...


Jun 19, 2023

As the leader of your business, it’s important to keep investing in yourself personally and professionally. Your business is going to evolve and you have to evolve with it. There are always seasons in life that will impact your priorities and it’s OK to be open to change. 

In today’s episode, I’m chatting with...


Jun 12, 2023

The topic of business success keeps coming up lately and I had to record this episode to address what I’m seeing and how to reframe it. So many business owners focus too much on the timeline of reaching certain business milestones and not enough on what’s already been accomplished.  

In today’s episode, I’m...


Jun 5, 2023

Not feeling aligned in your business can lead to feelings of frustration and imposter syndrome. Listening to what other people think you should do in your business is not going to fulfill you. You need to discover what lights you up. 

In today’s episode, I’m talking with Lindsey Lopez Horwitz, founder of Virtually...


May 29, 2023

Selling is something we’ve all struggled with at some point or another. We’ve seen the icky practices online and want to avoid it at all costs. I get it. I’ve been there, too. There’s a lot of pressure when it comes to sales and it’s even worse when you don’t have the confidence you need to sell like a...